For retailers, foot traffic data is not just a metric; it's the backbone of strategic decision-making. Understanding who walks through your doors and their purchasing potential is vital for driving meaningful sales insights. ReBiz's People Counter, a customer-only traffic counting solution, is a game-changer for retail businesses looking to transform operations and profitability. In this...
Understanding traffic is fundamental to operational success for retailers. Yet, many stores rely on unverified foot traffic data, leading to inflated metrics and lost opportunities. A recent study revealed that unverified traffic counts can overestimate customer visits by 25%-40%, resulting in distorted conversion rates and misaligned staffing decisions. Additionally, ReBiz's own research across 600 retail...
Figuring out how many customers come to your store is extremely important and has the potential to provide many insights. There are many types of people counters available to you. Let’s learn about their placements and how they work to make sure you get an accurate count.
The E-commerce rage has diverted traffic from brick and mortar stores to online stores. It’s a lot easier to shop from home now, and this trend has hurt physical retail stores’ traffic count. To tackle this, retailers focused on new marketing campaigns but didn’t make much of an impact. But what if there’s another way? What if...
